Minnesota Twins Home Crowds are Getting Historically Small…

Through their first three weeks of the 2025 Major League Baseball season, the Minnesota Twins have stumbled to a 7-12 record out of the gate. With that being said, things have gotten better of late.
The Twins have won three of their last four and rebounded to take their last series vs the New York Mets, after losing the opener of the three-game set. It was a much needed, too. It was only the Twins second series win of the season so far.
Coming off a terrible collapse to end 2024 — which was preceded by a $20 million-plus payroll reduction and nearly a decade of increasingly more difficult to find TV coverage — Minnesota Twins fan interest has been spiraling.

This offseason, they wouldn’t increase payroll to where it was two years ago, which tied the front office’s hands behind their back and kept the Twins out of the positive sports news cycle. The team has been up for sale since October, but that process was botched, as well.
Target Field is a ghost town…
And now, things at Target Field have reached disaster levels for attendance. According to The Athletic’s Aaron Gleeman, the announced attendance at Target Field on Monday (10,240) was the lowest in the stadium’s history and the least attended Minnesota Twins home game in 23 years.
“In the seventh inning of yet another frustrating loss (5-1 on 4/14 vs New York), the team declared an announced attendance of 10,240. As always, that figure represents tickets sold rather than actual fans in seats, a much smaller number.
Not only was 10,240 the lowest official attendance in the 16-year history of Target Field, which opened in 2010 and has a capacity of nearly 40,000, but it also was the lowest attendance for any Twins home game since April 30, 2002, against the Tampa Bay (Devil) Rays at the Metrodome.”
Aaron Gleeman – The Athletic
It wasn’t long ago that the MN Twins’ fortunes were trending in a much different direction. In 2023, they won 87 games, the AL Central Division and even won a playoff series, their first in two decades.
Related: Minnesota Twins Trade for Infield Help as Injuries Mount
Fan interest, even after losing in the ALDS to the Houston Astros, was incredibly high. But instead of going into the offseason with a hunger for more winning, the Pohlads slashed payroll instead.
Minnesota Twins owners brought this on themselves
Joe Pohlad has generated some famous quotes in his short time as the front man for the organization. He said the team needed to “right-size the payroll” and suggested that the franchise is just another business in his family’s portfolio.
Last season the Twins once again failed to reach the 2 million mark for total fan attendance (1,951,616). It’s now been five seasons since they reached that milestone (2019). Through nine home games in 2025, just 161,955 total fans have attended Target Field. They came up more than 4,000 fans short of selling out Opening Day, even.
Twins attendance during the 2023 postseason:
— Ted (@tlschwerz) April 15, 2025
ALWC1 – 38,450
ALWC2 – 38,518
ALDS3 – 41,017
ALDS4 – 40,977
Their answer? Drop payroll by $30 million, watch a collapse, do nothing.
There may not be a more intellectually dumb set of offspring than those stemming from the Pohlad…
If they stay on their current pace, the Twins will total less than 1.5 million fans this season… which would fall way short of their already underwhelming 2024 total. And really, we are talking tickets purchased, not scanned, so the physical fan representations at Target Field are actually lower than these numbers indicate.
Sure Minnesota will see an uptick throughout the nice summer months, but this isn’t the start one the field, or in the stands, that they were hoping for. Of course, they brought this apathy upon themselves. Play to win or don’t play at all. And the Pohlads cannot get off this poker table fast enough.
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